Privacy Policy
1. Introduction
Smart Call AI UK (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal data transparently and securely. This Privacy Policy explains how we collect, use, and protect personal information when you use our services.
2. Information We Collect
We may collect and process the following data:
Contact details (name, phone number, email)
Call data and enquiry details provided during calls
Business information related to service setup
Technical data such as IP address and usage data
3. How We Use Your Information
We use your data to:
Provide and operate our AI call answering services
Capture and relay customer enquiries to you
Improve service performance and reliability
Communicate with you regarding your account and service
4. Lawful Basis for Processing
We process personal data under the following lawful bases:
Performance of a contract
Legitimate interests (improving services and business operations)
Consent (where required, such as call recording)
5. Call Recording & AI Processing
Calls may be recorded and processed by AI to capture and summarise information. It is your responsibility to ensure callers are informed where required by law (e.g. call recording notices). Calls may also be recorded for quality and training purposes.
6. Data Sharing
We may share data with trusted third parties necessary to deliver our services, including:
Cloud hosting providers
Telephony and messaging providers
AI processing platforms
All third parties are required to handle data securely and in accordance with data protection laws.
7. Data Retention
We retain personal data only for as long as necessary to provide our services and meet legal obligations. Data may be securely deleted upon request where appropriate.
8. Data Security
We implement appropriate technical and organisational measures to protect personal data from unauthorised access, loss, or misuse.
9. Your Rights (UK GDPR)
You have the right to:
Access your personal data
Request correction or deletion
Object to or restrict processing
Request data portability
To exercise your rights, contact us using the details below.
10. International Data Transfers
Some of our service providers may process data outside the UK. Where this occurs, we ensure appropriate safeguards are in place in line with UK GDPR.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any significant changes will be communicated where appropriate.
12. Contact Information
If you have any questions about this Privacy Policy or your data, please contact:
hello@smartcallaiuk.com
